At Metawala, we think that if your business isn’t seen online, you’re already losing business. Whether you’re a local shop, an emerging startup, or a national enterprise, your online visibility counts. That’s where our SEO and SEM services come in assisting your brand to get found quicker and grow wiser.
We don’t merely ride trends. We create strong digital pillars that lead to tangible outcomes.
SEO (Search Engine Optimization)
Search Engine Optimization is not merely a matter of inserting some keywords on your site. It’s about making your site load faster, smarter, and more relevant to your audience and search engines. Our SEO services are built around long-term organic growth that gets you quality traffic and improved rankings.
Core SEO Services
- Technical SEO Audits: We sweep your site from the inside out to correct speed problems, mobile issues, crawl issues, and so on.
- On-Page Optimization: From meta tags to titles, headings, images, and internal linking, we optimize it all for performance.
- Keyword Research: No assumptions. We determine what your target customers are actually looking for and write around it.
- Local SEO: Need to appear on Google Maps or in “near me” searches? We optimize your local presence, NAP listings, and reviews.
- Content Strategy: Blogs, service pages, FAQs, we help you write content that ranks and resonates with your audience.
Programmatic SEO – Scale Your Rankings, Smarter
For websites with multiple pages like real estate platforms, ecommerce stores, city-specific directories, or listings, we provide Programmatic SEO.
This approach enables us to create hundreds (thousands) of automated SEO-ready landing pages based on data sets, templates, and intelligent content blocks.
What It Does:
- Generates bulk location/category pages with relevant keywords
- Makes every page unique, useful, and indexable
- Employs structured data, internal linking, and speed optimization at scale
Who It’s For:
Ideal for companies with recurring structures, such as “Dentists in Mumbai,” “Tilers in Pune,” or “Apartments in Bandra.” You don’t have to create each page manually, we automate the framework maintaining it SEO-friendly.
Result:
Wide SEO coverage, quicker indexing, and improved ranking on hundreds of long-tail keywords.
SEM (Search Engine Marketing)
If you require instant visibility and lead generation, SEM is the solution. We create and run paid ad campaigns (such as Google Ads) that are ROI-optimized, not click-optimized.
Our SEM Strategy
- Campaign Strategy: Whether Search, Display, or YouTube ads, we create strategies based on your business objective.
- Targeted Keyword Ads: Zero waste. Only high-intent keywords that lead the right people to your business.
- Ad Copy & Creative Design: Ads that pop and resonate with your audience.
- Landing Page Optimization: Ensuring the landing page users end up on actually converts, as traffic without outcome is pointless.
- Ongoing Management: We track, adjust, A/B test, and report.
You know exactly what’s working and what requires attention.
Why Metawala?
- 17+ years of real-world SEO, SEM & Digital Brand Building experience
- Industry experience in pharma, finance & more, tiles, interiors, software
- Straightforward communication, open-book reporting, long-term relationships
- A mix of human strategy and intelligent automation tools for improved ROI
- No shortcuts, no black-hat tactics just clean, proven digital growth